First Financial Members Win $30,000 in Card Craze Sweepstakes Awards with More to Come

First Financial Credit Union has given away $30,000 to members through their Card Craze sweepstakes. The program, created in November 2018, awards $1,000 cash prizes to five winners every month.

First Financial members earn automatic entries into the cash giveaway drawings simply by making signature-based purchases with their credit union debit or credit cards. That means each member could rack up dozens of entries into the drawings each month.

Of the cash giveaways, First Financial President and CEO Eric Church said, “This campaign is just one of many ways we’re paying it forward to our members for the overwhelming loyalty they have shown us. It’s been very well received by our members and we are already looking for ways to build on its success.”

The credit union will give away Card Craze awards through October 2019. By the time the program ends, the credit union will have awarded $60,000 to its members through the sweepstakes.